Asana Consulting

Uplift your brand's story

Our Mission

Connecting your brand's story to the full power of communications and marketing

For social impact businesses, organizations, thought leaders, authors, and speakers.
Delivered with equal parts expertise and heart.

Our Services

STRATEGY

The Asana Consulting team is wired for strategic thinking. We pull in a lot of information from multiple sources and vantage points and quickly detect patterns. We toggle between big picture and detail, inquiry and observation, discovery and analysis. We carefully scan the complex landscape around your brand. We hone in on the treasures and the challenges. Then we build the roadmap. You get customized strategic guidance at every step.

HEART

We infuse connection and care into our services - that's who we are, and that's what brands need to thrive. Our approach balances tuning in and activation. Asana Consulting makes time to listen, relate, pause, and ask questions before we move to strategy and action, and after. We often hear that this is one of our superpowers, and we agree. Your brand is the heart and soul of what you do, and the heart and soul of what we do, too.

COLLABORATION

Our collaborative approach with clients creates the best outcomes for you, your brand, your team, your business, and your audiences. Collaboration at the right time creates high-impact strategies to achieve your goals. Asana Consulting uses collaboration internally as well, to ensure we are delivering the best service to our clients while operating in alignment with our values.

Work with Us

Where we shine

Our Services

We offer communications, branding, marketing, and PR services for social impact brands.

When you work with us, you get our deep technical and creative expertise, highly customized strategies that drive impact, and a terrific client experience. And you get all that from a communications and marketing partner who has made its mark delivering equal parts expertise and heart from the start.

  • Consulting
  • Coaching
  • Content
  • Design & Digital
Explore How We Do This
Testimonials

What Our Clients Say

My experience with Asana Consulting was invaluable as we sought to develop clear, thoughtful, and powerful messaging that would resonate as our startup enters the market. The brand messaging guide that Asana Consulting developed was instrumental in articulating our brand story and voice and carrying them across to every part of our inaugural website. We came in with tight timelines, and Asana Consulting hit them all and continuously ensured that our messaging accurately and authentically reflects who we are and what we do. Nancy and her team were exceptional in their engagement and immersion into our business. It felt like one team collaborating with energy and passion to bring forth our brand in a way that will resonate deeply with our customers. The goal of our brand is to have our customers feel understood when they meet Ascend Pathways. Thanks to Asana Consulting, our brand messaging and website achieve that goal!”

Scott Henault, Founder & CEO
Ascend Pathways

It was a pleasure working with Asana Consulting on our brand refresh project. Their team was attentive to the needs of our organization and took valuable time to hear from a range of leaders about our brand, programs, and community impact. They thoroughly reviewed all of our marketing and content assets to inform their work and sought input at every point in the process of developing the marketing recommendations and brand messaging guide. That attention to detail shines through in the final products.

Asana Consulting helped our nonprofit organization to refresh our brand and how we communicate with a range of audiences. We are now able to clearly and concisely articulate our mission and program areas, and it is exciting to see the brand guide put into practice to advance our work. The Asana Consulting team brings incredible passion and expertise in marketing and branding that was matched with an understanding and belief in the importance of our mission.

Caitlin Mulrine, VP of Development & Strategic Partnerships
HealthCare Access Maryland (HCAM)

I appreciated the time and attention that Nancy and the Asana Consulting team showed in creating branding content and the new website for my organization. They listened to my vision, engaged my team, and created a new website that aligned with what we hoped for.

Dr. Keshia Pollack Porter
Vice Dean for Faculty and Professor, Dept of Health Policy and Management, Johns Hopkins Bloomberg School of Public Health

Asana Consulting used the results of the discovery call to be well-prepared and ready to dive into the project. From the start, I felt that I was talking to somebody who really understood our program and our needs. Nancy listens carefully and is very engaging. She took the reins for obtaining and analyzing the website analytics data (data that make my eyes cross and head spin). With her help, I could learn what the data were telling us and understand how to use the data to make informed marketing decisions. Asana Consulting’s presentation to our marketing partners from the College connected the communications and marketing work of my department to the strategic framework of the College as a whole. This is helping me work with College leadership to implement our marketing plan.

Amy Skillman, Director, Master of Arts in Cultural Sustainability
Goucher College

People understood what we were about across diverse platforms, and we developed a very clear brand... due to the highly detailed communications playbook built by Asana Consulting.

Peter Bruun
Founder, the New Day Campaign, owner Bruun Studios

Asana Consulting... gave us space, time and a structure to organize our thoughts around the branding of our new collective, Gather Together. It would have been hard for our group to do the same depth of work with anyone else.

Hannah Brancato
Co-Founder, Force: Upsetting Rape Culture

Asana Consulting has provided us with marketing material that is timeless and relevant! It is clear that they took our mission as seriously as we do when developing our marketing and branding materials.

Ryan A. Turner, Executive Director
CLIA
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Strategic Discovery Call

Want to learn more about working with Asana Consulting? Book a 30-minute strategic discovery call. Let’s meet up, talk about your communications, marketing, branding, and PR needs, and how we can help.

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