Asana Consulting

We’re brand illuminators and marketing activators.

Marketing services created with equal parts expertise and heart

Consulting

Branding and marketing consulting

In our consulting work, we laser-focus our signature approach to branding and marketing on you and your business. We combine strategy, discovery, creativity, and analysis with collaboration and care to lead you through the important work of assessing your branding and marketing needs and goals and developing actionable strategies. You’ll access new levels of branding and marketing knowledge, insights, and skills that empower you and power up your marketing now and over the long haul.

When we need a strategic partner who knows how to harness the power of communication, Asana Consulting is the first place we go.
Jessica Kohnen and Jennifer Meder, Managing partners, hyve
Branding

Brand strategy

Your brand is the crown jewel of your business and it gets the royal treatment at Asana Consulting. We love making brands shine, and we’re really good at it. Whether you’re a start-up looking to put a new brand into the world or its time to refresh and clarify your existing brand, we expertly guide you through the process to a safe landing. We create brand identities and assets and valuable brand management tools like messaging guides and style guides. Our branding work holistically elevates the health of your brand, so it has what it takes to elevate your marketing efforts.

Marketing

Assessments, reports, and plans

Asana Consulting excels at creating marketing harmony through assessments, reports, and recommendations that give you what you need to reach and engage your audiences and accelerate the achievement of your business goals now and into the future. This work includes research and discovery, marketing systems and content assessments, analytics reports, and marketing plans.

Asana Consulting provided us with marketing material that is timeless and relevant! It is clear that they took our mission as seriously as we do when developing our marketing and branding materials.
Ryan Turner, Executive Director, CLIA
Websites & Design

Websites and graphic design

We have built a diverse collaborative of top-notch web designers/developers and graphic designers with cross-industry experience and the creative and technical skills required to get brand engagement. In collaboration with these partners we build websites that integrate excellent design, branding, content, and back-end development so you get a digital home for your business and destination for your audiences. We also offer graphic design services to produce digital and print assets, marketing collateral, and internal communications materials that lock in brand integrity across channels, engage and inspire your audiences, and build valuable brand equity.

Content

Writing and editing

We take your big ideas and goals and translate them into written brand and marketing content that delivers intelligent and harmonious structures and formats and audience-attuned messages. We develop written content for a multitude of channels and applications including web, social media, marketing materials, presentations/pitches, and press releases. We say “content is queen” because we know that quality content is a requirement for taking communications and marketing efforts to the next level. In our marketing world, content is a priority, and the full power of your brand gets a VIP seat at our table.

It would have been hard for our group to do the same depth of work with anyone else.
Hannah Brancato, Co-Founder, FORCE: Upsetting Rape Culture
Coaching & Workshops

Brand coaching

Get the expert guidance and support you need, when and how you need it.

Our brand coaching service is for entrepreneurs and professionals seeking one-on-one guidance from a trusted advisor with expertise in branding and marketing, and strategic communications. Consulting-coaching clients work with Nancy to navigate the opportunities and challenges that come in times of change and growth for brands, businesses, and professionals. These are the times that call for a new brand story. Using our strategic branding framework, clients learn how to tell their brand’s story and gain unprecedented insights into the core elements of their brand and the attributes of effective and powerful brands.

We also offer group workshops for marketers, entrepreneurs, and business teams. Offerings include the Brand Accelerator Workshop and the “Learn to Tell Your Brand’s Story” training.

“The most valuable contributions of Asana Consulting were to bring discipline, clarity, competence, commitment, passion, and intelligence to each and every aspect of the project.”
Peter Bruun, Founder, New Day Campaign

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